Acquire. Revive. Create. Unlock
An Australian brand house stewarding heritage, legacy and emerging brands.
An Australian brand house stewarding heritage, legacy and emerging brands.

We acquire, revive and create heritage and emerging Australian brands. Each brand is rebuilt with identity, story and strategic direction - ready to be developed internally or with aligned partners.

Every brand is strengthened with identity systems, brand assets, digital presence and category pathways. This ensures each label is commercially ready across apparel, FMCG, hospitality, lifestyle or services.

Engage a brand through licensing, category exclusivity, collaborations or acquisition. We work selectively with creators, operators and businesses where the strategic fit is right.
National United Brands™ is a multi-category brand house managing a curated portfolio of heritage, legacy and emerging Australian brands.
We specialise in the acquisition, revival, creation and unlocking of distinctive brand identities, blending disciplined brand stewardship with contemporary commercial strategy.
Our portfolio spans multiple industries - working with retailers, manufacturers, operators and licensees to activate new pathways, build relevance and strengthen long-term brand value.
As custodians of some of Australia’s most recognisable and culturally significant brand identities, we balance heritage respect with a modern, growth-focused approach.
Iconic Australian brands - rediscovered, revived and rebuilt for today. These flagship labels anchor our brand house and lead the way for licensing, expansion and new creative partnerships.
Curated vertical collectives of micro-brands ready for licensing, category exclusivity, collaboration or acquisition.
Each Collective houses a suite of distinctive Australian labels aligned to a specific lifestyle, industry or culture - available to creators, operators and businesses seeking authentic brand foundations.
Partnerships are tailored on a case-by-case basis, including royalties, category exclusivity, collaborations or long-term operating agreements. Access is selective to ensure the right brand fit.
Riparian Plaza, Eagle Street, Brisbane City QLD, Australia
Copyright © 2026 National United Brands - All Rights Reserved.
Powered by Ink Hotel
We use cookies to analyze website traffic and optimize your website experience. By accepting our use of cookies, your data will be aggregated with all other user data.